INVENTORY + MARKETING FOR SHOPIFY

Stock smarter.
Spend wiser.

Bring forecasting science, inventory economics and marketing evidence into one plan. Make your next move with your margins in mind.

Your planning deskSample data
YOUR NEXT PURCHASE

A little foresight. A better order.

Plan ahead
Suggested order120 units
Supplier lead time3 weeks
Current cover4.2 weeks
Everyday ToteWeekly demand · units
Illustrative weekly demand: observed sales followed by a widening forecast range. Sample data, not a store prediction.906540154 weeks agoTodayIn 6 weeks
Sales historyForecastDemand range

Order before stock gets tight.Balance expected demand, margin and the value of leftover stock.

Illustrative plan · no live store connected
Start with the data you already haveShopify sales + inventoryMeta Ads CSV importGoogle Ads CSV import

TWO PLANS. ONE DIRECTION.

Bring stock and spend
into the same conversation.

Buying and advertising affect each other. Plan both around what you can sell, what you can supply, and what you keep.

01 INVENTORY PLANNING

Buy for the demand ahead.

See a range of possible demand, spot stockout risks, and size purchases around your costs, margins and supplier timing.

Stock coverageIllustrative view
Stock today + expected deliveriesPlan for what comes next
Explore the Inventory plan
02 MARKETING PLANNING

Give every budget move a reason.

Find products to push, hold or clear. Review budget recommendations alongside stock, margins and the evidence behind them.

Before changing your spendYour review
Enough stock to support demand?Check supply
Room for profitable growth?Check margins
What supports the recommendation?Check evidence
Explore the Marketing plan

THE SCIENCE BEHIND YOUR NEXT MOVE

Built on science.
Designed to keep improving.

Modern forecasting research, established inventory economics and Bayesian methods help turn your data into decisions you can understand.

01 / PROBABILISTIC FORECASTING

Plan for a range of outcomes.

Demand is uncertain. Forecast scenarios show how sales could vary, so your inventory plan can account for both opportunity and risk.

02 / INVENTORY ECONOMICS

Make the order make financial sense.

Purchase quantities weigh expected profit, stockout costs and the value of unsold stock. Your margins and supplier timing shape the decision.

03 / BAYESIAN DECISION METHODS

Let the evidence shape the budget.

Eligible lift experiments inform how demand may respond to spend. Budget scenarios are compared with profit, stock and downside limits in view.

AVAILABLE TODAY

A fresh plan from updated inputs.

When a plan is generated, it uses the available sales history, stock and costs. Add eligible marketing experiments and the model can reassess its response estimates.

OUR DEVELOPMENT DIRECTION

Better methods, tested before release.

We’re building toward ongoing model comparisons: test newer methods on historical periods they haven’t seen, check uncertainty ranges, and evaluate the trade-offs for inventory and profit.

More data creates opportunities to improve. Accuracy and profit gains still need to be measured. Automatic model selection and continuous accuracy monitoring are planned.

Explore the models and research

Demand distributions

The default statistical forecast combines a damped trend with demand scenarios drawn from historical forecasting errors. The engine also supports Chronos-2, a time-series foundation model, as an optional provider that requires separate setup and evaluation.

Chronos-2 research (2025) ↗

Profit-based replenishment

The established newsvendor model balances ordering too much against too little. Our implementation evaluates whole-unit purchases across demand scenarios and delivery timing. Residual value defaults to 30% of acquisition cost and can be changed in your company settings.

Newsvendor economics (research PDF) ↗

Marketing response and uncertainty

The experiment-based model uses Bayesian response curves and compares complete budget allocations under uncertainty. Estimates from observed sales and spend are labeled separately. Research on advertising experiments informs this approach; the app does not reproduce every method in the linked paper.

Research on experiments and ad-budget decisions ↗

These sources explain relevant methods. They do not establish performance for an individual store or imply endorsement of this app.

FROM DATA TO YOUR NEXT MOVE

A practical rhythm for your store.

01 / BRING IT TOGETHER

Start with your store.

Bring in Shopify sales and stock. Add product costs, lead times and your Meta or Google spend exports.

02 / SEE THE TRADE-OFFS

Review a clearer plan.

See demand ranges, reorder suggestions and marketing priorities, with an explanation behind each recommendation.

03 / TAKE THE NEXT STEP

You decide what happens.

Approve your plan, export purchase orders, and apply your chosen budget changes in your ad platform.

SIMPLE, SEPARATE OR TOGETHER

Choose the plan your store needs.

Start with inventory, marketing, or bring both into focus.

PLAN YOUR SPEND

Marketing

Give your ad spend a clearer direction.

$99/ month

30 days free for eligible stores

Explore sample plan
  • Weekly push, hold and clear plan
  • Meta and Google Ads spend imports
  • Budget recommendations with stock limits
  • Estimates and lift evidence kept distinct
  • Review and approve your marketing plan
PLAN YOUR STOCK

Inventory

Know what to order, and when.

$49/ month

30 days free for eligible stores

Explore sample plan
  • Demand forecasts with uncertainty ranges
  • Stockout and excess inventory outlook
  • Purchase quantities based on unit economics
  • Adjustable value for leftover inventory
  • Supplier purchase orders and CSV exports

Prices in USD. Subscriptions are billed through Shopify every 30 days after the trial. Cancel before the trial ends to avoid a charge.

GOOD QUESTIONS

Let’s clear a few things up.

The details that help you decide.

How will the models improve over time?

Plans are recalculated from the store data available when they are generated. New eligible lift studies can update the marketing response model. We’re developing a process to compare newer methods against unseen historical data, review forecast uncertainty and assess inventory decisions before release. Automatic model selection and continuous accuracy monitoring are planned. More data does not guarantee better accuracy or profit.

Does the app always use the newest forecasting model?

The default forecast uses statistical trend models and simulated demand scenarios. The engine also supports Chronos-2 as an optional forecasting provider that requires separate setup and evaluation. Model updates need to be assessed for relevant store data and commercial use; a newer release alone is not evidence of better results.

Can I use inventory planning without the marketing module?

Yes. Choose Inventory on its own, Marketing on its own, or both. The combined plan includes both modules, with a separate review and approval step for each.

What data do I need to get started?

Inventory planning uses your Shopify sales and stock, product costs, supplier lead times and expected deliveries. Marketing also needs your Meta or Google Ads spend, which you import as CSV files. The app flags missing inputs and products with too little history.

Will the app change my ads or place orders automatically?

You stay in control. Review the recommendations and record your approval in the app, then apply budget changes in your ad platform. Inventory approval prepares purchase orders that you can download and send to suppliers.

How does the app account for uncertainty?

The forecast considers a range of possible demand outcomes. Inventory recommendations weigh potential profit against the cost of excess stock. Leftover inventory is valued at 30% of its acquisition cost by default; your company can set a different assumption in Settings.

Are marketing recommendations guaranteed to improve profit?

No. Recommendations depend on the available data and assumptions. Estimates from sales and spend history are labeled separately from recommendations supported by eligible lift experiments. You can review the evidence and the limits before making a change.

How does the 30-day trial work?

After installing the app, choose a plan and approve the subscription in Shopify. Eligible stores get 30 days free, then billing starts automatically every 30 days. Cancel before the trial ends to avoid a charge. The trial is available once per store; switching plans or reinstalling does not restart it.

MAKE ROOM FOR BETTER DECISIONS

Your next week.
With a clearer plan.

Explore sample plan

Explore an illustrative plan. No sign-up needed.